The most important goal of any online business is to get a large
number of visitors on its website. The more traffic a website attracts
the more customers the business makes. So, increasing the number of
visitors on your website is very important. Here are a few tips on how
you can increase your website traffic.
Website Speed
Users prefer surfing on websites that are fast and time saving. Users wait for a website to load in less than three seconds and start losing patience after that. It has been researched that 79% of the users don't return to the website if they are not satisfied with its performance. This will result in losing conversions and reduction in sales. Hence, you must create a website that loads images and content faster. Website speed can be optimized by the use of content delivery network, which delivers web pages and web content based on the users' geographic locations and preferences.
Design and structure
The website should have a beautiful and professional design. It should be structured in such a way that the pages of the websites are interconnected with one another. The layout should be such that the users find it easy to find what they are looking for. It should be technical as well as functional.
Quality content
You need to have high quality understandable content. Check for grammatical mistakes. You must not only have good language but also useful and valuable content. Your content should contain your personality, your brand, your voice and your style. Use appropriate font size and styles and make your content readable.
Keywords
You must be very careful while placing keywords in your website. Keywords are those words that will help users connect to the data in your content. Use keywords that users will generally type while searching for a particular article or web page. Some users may even require detailed keywords to get to a specific product page since they know what they want. So, apart from general popular keywords, also include detailed keywords in your page.
Title tag
The first sentence of your post becomes the title tag of your post. This is the first thing that users will notice about your page. Thus, it is very important to write the appropriate title for your page since it greatly influences click-through rates. Frame it such that the users understand what your page is about.
Meta Description
A good Meta description improves the number of visitors to a website. A user will click on a search result only if the page title interests him and if his search relates to the Meta description of the page. The few lines of a Meta description are an important factor for attracting or losing a visitor.
Connect socially
Social media is the biggest platform for a business to promote itself. Get involved socially to attract a large number of users. Link yourself with popular platforms like Facebook and Twitter. Post ads, post blogs and ask your contacts to like, share or comment on them, which in turn will bring you more viewers who may convert into customers.
Website Speed
Users prefer surfing on websites that are fast and time saving. Users wait for a website to load in less than three seconds and start losing patience after that. It has been researched that 79% of the users don't return to the website if they are not satisfied with its performance. This will result in losing conversions and reduction in sales. Hence, you must create a website that loads images and content faster. Website speed can be optimized by the use of content delivery network, which delivers web pages and web content based on the users' geographic locations and preferences.
Design and structure
The website should have a beautiful and professional design. It should be structured in such a way that the pages of the websites are interconnected with one another. The layout should be such that the users find it easy to find what they are looking for. It should be technical as well as functional.
Quality content
You need to have high quality understandable content. Check for grammatical mistakes. You must not only have good language but also useful and valuable content. Your content should contain your personality, your brand, your voice and your style. Use appropriate font size and styles and make your content readable.
Keywords
You must be very careful while placing keywords in your website. Keywords are those words that will help users connect to the data in your content. Use keywords that users will generally type while searching for a particular article or web page. Some users may even require detailed keywords to get to a specific product page since they know what they want. So, apart from general popular keywords, also include detailed keywords in your page.
Title tag
The first sentence of your post becomes the title tag of your post. This is the first thing that users will notice about your page. Thus, it is very important to write the appropriate title for your page since it greatly influences click-through rates. Frame it such that the users understand what your page is about.
Meta Description
A good Meta description improves the number of visitors to a website. A user will click on a search result only if the page title interests him and if his search relates to the Meta description of the page. The few lines of a Meta description are an important factor for attracting or losing a visitor.
Connect socially
Social media is the biggest platform for a business to promote itself. Get involved socially to attract a large number of users. Link yourself with popular platforms like Facebook and Twitter. Post ads, post blogs and ask your contacts to like, share or comment on them, which in turn will bring you more viewers who may convert into customers.
